About Alex
I've Sat on Both Sides of the Table. Now I'm on Yours.
After 20+ years leading technology strategy in healthcare, global enterprise, and beyond, I started ThinkXELA because I kept watching good people get steered wrong by advisors with something to sell.
Why ThinkXELA Exists
I've spent my career at the intersection of technology and people, leading infrastructure and strategy work across enterprise, healthcare, and international organizations. Along the way, I've seen firsthand what good technology decisions look like, and what happens when they go wrong.
What I kept seeing was a gap. Small business owners and career professionals, smart, capable people, were either paralyzed by technology decisions or getting sold the wrong solutions by advisors who profited from the sale. There was almost no honest, independent voice available to them.
That's what ThinkXELA is. I work for you, not for a software company and not for a cloud platform. My only job is to understand your situation and give you the most honest, practical recommendation I can, whether that's a $20/month app, a free tool, or a meaningful technology investment. I'll tell you the difference every time.
Background
Experience You Can Trust
Alex brings over 20 years of hands-on IT leadership experience, including current work in healthcare IT. He's led technical teams through complex system integrations and managed a 10-country network and VOIP upgrade serving roughly 3,000 users internationally. That mix of enterprise, healthcare, and international experience is what shapes the practical, no-nonsense advice you get from ThinkXELA.
Education. MBA, IT Management · BSc, Information Technology. Certifications. CompTIA Project+ · CCNA · AWS Cloud Practitioner. Specialties. Cloud solutions · AI integration · Healthcare IT · Infrastructure · Digital transformation.
The Person Behind ThinkXELA
Someone Real to Talk To
I'm based on Long Island, NY. I've managed technology for hospitals, multinational corporations, and everything in between, but the clients I love working with most are the ones who just need someone real to talk to. Someone who'll listen, not lecture.
Every engagement with ThinkXELA is conducted remotely, so your location is never a barrier.
FAQ
Questions People Usually Ask
Alex, an IT leader with 20+ years of experience across healthcare, global enterprise, and international organizations.
We don't sell software, hardware, or any IT product, and have no vendor affiliations or commissions. Revenue comes only from time spent advising clients, which keeps the advice honest.
Yes. Every engagement is conducted remotely, so your location is never a barrier.
Let's Have an Honest Conversation.
No intake forms. No packages to choose before we've talked. Just a 15-minute call where we figure out together if ThinkXELA is the right fit.
Book Your Free Discovery Call →